When Sairee Chahal, founded Sheroes in 2013, it was with the intent to build an online career destination for women from all walks of life. Sheroes’ genesis stemmed from Sairee’s belief that career is a maze and not a ladder as has been traditionally prescribed. And she wanted millions of women to navigate this maze successfully through any and all stages of their lives and keep on growing.
While everyone wants to grow but the way they want to grow is not how it is prescribed. Maybe not every woman wants a job in a cubicle? In order to enable a high volume change to impact millions, Sairee realized that Sheroes had to talk to them in the language they understand, in the life they have without prescribing them that they needed to have cubical jobs for growth.